Incorporates financial loans for trade finance along with other loans to be used in Hong Kong. Given that December 2018, figures for loans to be used in/outside Hong Kong are already restated to reflect licensed establishments’ reclassification of Performing capital financial loans.
The company’s regularly revised audience quantities suggest that Fb Messenger’s advertisement get to in Hong Kong was similar to 26.0 p.c of the entire populace At first with the yr.
However, as we pointed out while in the Facebook portion higher than, adjustments while in the audience attain figures released in Meta’s ad scheduling resources never always correlate with General alterations in its platforms’ Lively user bases.
Over a quarterly foundation, the corporate’s data also reveal the size of Instagram’s advertisement audience in Hong Kong remained unchanged amongst Oct 2023 and January 2024.
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Notice: Meta’s promoting resources only publish audience gender data for “woman” and “male” consumers.
For instance, buyer investigate findings published by GWI often offer quite another photo of X use by gender when compared with X’s personal audience data.
However, it’s important to worry that these advertising arrive at figures are usually not the same as regular monthly Lively person figures, and there might be meaningful variances among the dimensions of X’s ad audience and its total Energetic consumer base.
Hong Kong is getting the flexibleness choices for periodicity and timeliness. The indices are disseminated on a quarterly basis within just three months of the top of the reference quarter.
Be aware: Google’s promotion means only publish viewers gender data for “woman” and “male” users.
These headline stats give a great overview with the “point out of digital” in Hong Kong, but in an effort to seem sensible of how digital trends and behaviours are evolving, we have to dig deeper to the data.
Dig further: for the most up-to-date insights into World-wide-web adoption and use around the world, abide by our standard Worldwide Statshot experiences.
Just in advance of we get for the full report, Here are a few strategies for even more examining, which is able to offer more context for our full list of Digital 2024 numbers for Hong Kong:
Even so, note that Lots of people around the globe make use of multiple mobile link – one example is, they might have a person link for more info private use, and One more just one for get the job done – so it’s not unusual for cellular connection figures to appreciably exceed figures for total populace.